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Understand the external environment

As the founder of a startup, you need to be aware of things happening in the world around you. In this module, you will… read more

This module is part of the Start your business course.
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start a business online course

Start your business

The ‘Start your business’ course is aimed at founders who are in the phase of developing ideas and testing product-market fit.

This course breaks down how to start a business in four modules. The first module focuses on how to build a great team, the second module on how to define your target market, the third on product development and the fourth module on assessing the…

 

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Module content

Introduction: Understanding market risk

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Introduction: Understanding market risk

Introduction: Understanding market risk
Introduction: Understanding market risk

Transcripts

Different market risks startup entrepreneurs should be aware of

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Different market risks startup entrepreneurs should be aware of

Different market risks startup entrepreneurs should be aware of
Different market risks startup entrepreneurs should be aware of

Yemi Keri is consultant with expertise in the field of Information and Communication Technology and Business Transformation. She is also an an…

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How entrepreneurs can mitigate external risks

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How entrepreneurs can mitigate external risks

How entrepreneurs can mitigate external risks
How entrepreneurs can mitigate external risks

Chinedu Enekwe is co-founder of tiphub, manager of a pre-accelerator program in Washington DC that supports early stage technology and social enterprises in Africa and the African Diaspora. Previously he was a financial analyst cons…

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Testing product-market fit

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Testing product-market fit

Testing product-market fit
Testing product-market fit

Fatoumata Ba is Jumia’s Group Chief Marketing Officer, spanning across 9 verticals (Mall, Market, Food, Travel, Dea…

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