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Kerushan Govender is a founder and MD of Blacfox Enterprises. He has an extensive career spanning the technology and investment banking sectors, including about 10 years in various leadership roles at Microsoft. More recently, Kerushan was Area Head at Microsoft, based in Dubai, responsible for the Public Sector business across the Middle East and Africa. Kerushan continues to study, rese…
In terms of looking at the top three strategies, these will be defined based on the customer tiering that you create. So, what you would do is you would take your prospective customer base, this we would typically call one’s market and we would break that market into three major segments.
The one would be a top-tier customer, the mid-tier customer and then the lowest tier customer…
The course on ‘Grow your business’ is aimed at startup founders who are looking to scale their operations when they are getting traction for their product or service.
One module breaks down the different types of business models to consider, and the other module focuses on ways to build traction and grow the customer base.
Each module has a number of learning reso…
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