1.5 How do you know if you have what it takes to be an inclusive innovator?
In the previous section we unveiled five criteria to assess the inclusive innovation you want to pursue. It is important to understand that many inclusive innovations do not make it into a viable business, even when they score well on all criteria. Doing business with underserved communities is indeed challenging, and as such perseverance and realism are essential. Therefore the last criteria (…
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