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Justin Spratt is a well-known ICT and advertising industry executive who is now Head of Business Sub-Saharan Africa at Uber. Previously he …
In my experience, the referral and freemium model in growth hacking, doesn’t work in Africa. And there’s two reasons for that.
One is you need incredible scale, because freemium and that kind of referral system converts between 1 and 1 1/2% into revenue. So if you’re looking at the African numbers and you converted that rate, you don’t have a business.
An…
The course on ‘Grow your business’ is aimed at startup founders who are looking to scale their operations when they are getting traction for their product or service.
One module breaks down the different types of business models to consider, and the other module focuses on ways to build traction and grow the customer base.
Each module has a number of learning reso…
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