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Rob Withagen is a co-founder and MD of Asoko Insight, a provider of corporate data on African, privately-held companies. Prior to founding Asoko, Rob worked as Oxford Business Group’s West Africa editor based out of Nigeria, Ghana, Cote d’Ivoire, Senegal and Gabon. He has written and commented extensively on bridging the information gap between Africa’s business opportunities and foreign …
So I think the start of sort of the business development strategy and approach is very much a gut feel.
We at Asoko we are very much driven by the introductions that people around us were making for us. Which inevitably led us to the financial community because most of the people in our network are investors or financial advisors.
So we just naturally were prioritizing that spec…
The course on ‘Grow your business’ is aimed at startup founders who are looking to scale their operations when they are getting traction for their product or service.
One module breaks down the different types of business models to consider, and the other module focuses on ways to build traction and grow the customer base.
Each module has a number of learning reso…
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