How early stage entrepreneurs can better understand their target market
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How early stage entrepreneurs can better understand their target market 1:51 min
Aaron Fu has more than 8 years of experience in financial services and technology across Europe, Asia and Africa with Standard Chartered and Société Générale. He has led global, regional and local product and service launches, large-scale change projects and sustainable community impact initiatives. Aaron worked at Nest to extend its start-up eco-system and accelerator programs to the rapid…
I think you know a lot of entrepreneurs first designed for themselves as their own target market. Very often you see people having faced the problem and wanting to solve it for themselves and passionately going out there to solve it.
However, when it comes to really trying to understand your target market one of my biggest tips is really just spend a lot of time with them. Follow your cu…